Research about services is moving from a sector and supply approach to an activity and demand perspective, where services generate value in any social and economic activity with a major role being played by users. Any company, industry, sector, city, region or country is able to generate value, business, economic or social value, when integrating new or improved services. Value through services is generated building on new ways of interacting between users and providers, between organizations and individuals, between public sector, business sector and third sector. These interactions are growingly based on co-creation and innovation, for which new technologies are of the utmost importance. This is the case of servitization processes, smart services are industry 4.0 in industry, and the case of digital transformation in public services.

The 30th RESER Congress, that will take place on June 18-19th in Alcalá de Henares (Madrid, Spain), focuses on value co-creation and innovation as a new dynamics shaping services nowadays aiming at improving the transformative power of services in modern societies: new avenues for new services worlds.

The RESER Congress includes several activities related to public and private services, before and within the Congress days. Particular mention has to be made to the joint RESER-COVAL conference on Value co-creation, innovation and digital transformation in public services, on Thursday 18, the previous international workshop on servitization, smart services and industry 4.0. and the summer school on services innovation on Monday 15 and Tuesday 16, 2020


The RESER International Congress is in collaboration with:
OECD IBM Center for The Business of Government Secretaria de Estado de Función Pública Fundacion Novagob

The joint RESER-COVAL final Conference is supported by:
UE Co-VAL logo